As podcasters, most of the time, we dedicate so much of our effort to producing the episodes. What this results in is the lack of preparation for the actual marketing and promotion of the podcast. When I started my podcast, my only goal was to share the experiences of fellow human beings with other fellow … Read more

Running your business without you having to be trapped in the business–this is something that I believe is every business owner’s goal. They want to create their business, grow the business, and when they’ve grown the business, eventually remove themselves so that they are not stuck doing everything in the business.  It makes sense, and … Read more

Content Content Content. It seems as though EVERYONE and their cat is talking about content. When do I create it, how long does it have to be? What “tone” should I write in? What makes good content? Should it be written, audio or video? And on the questions go till you decide there is no … Read more